fonts for the web

Until recently, using typefaces other than the ones that come pre-installled on computers, such as Times or Verdana, required using images of the text, rather than live text that can be selected, copied, and most importantly searched by bots. Google can't read text embedded images, so designers were left choosing between style and practicality. Now the use of web fonts is coming into practice. By placing a line of code that links back to your chosen online service, each time your web page is loaded, the browser contacts the font server and "translates" your text into your chosen font and then displays that. The technology is nascent, and the service I am using on this test page did not offer any of the first three or four fonts I searched for, so compromises must still be made. You'll notice it take a second to load- not really noticeable, but just long enough for the server to say "Hey, can I have a font over here?" It's exciting, and long overdue, and I can't wait to see what possibilities are in store!

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