Phishing Scheme?

I just came across a clever little phishing scheme, at least I'm pretty sure that's what it is. I have The Weather Channel app on my iPhone, and was looking for the radar when I noticed a blinking globe icon at the top, with a red "1" on it, similar to the 'Alert' number. It had the same color scheme, so I didn't realize at first that it was a banner ad; it was designed to look like part of the app and had opened at the same time. (The ads change and had there been a different one before that one, I'd have been reminded that the top space is for ads.) The next screen told me I had been selected for a survey and would get an iPad 2, an iPhone or a ($500) Best Buy gift certificate if I completed it. As soon as I saw the "Thank You" 'gifts,' my suspicions were raised, but I clicked through to see where it led. There were only three questions, all innocuous, and at the end, you chose your 'gift.' They even went to the trouble of saying there were only a few left of each, just to hurry me into doing something rash. When they asked for my email (I mean, how else are they going to deliver my gift?) I backed out. Very clever, very thorough, and, I'm fairly sure, crooked as a Shepherd's hook. No one pays you $500 to know whether you're Male or Female and how often you watch videos online or share them. Come on, people, if it sounds too good to be true, IT PROBABLY IS.

I've filled out a contact form for The Weather Channel iPhone app and will let you know if there are further developments.

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